Category Archive: 'Content'
To keep up with never ending competition, your content marketing strategy should always be evolving. To keep your content fresh, it’s important to develop content marketing objectives. These objectives are goals that you can work towards. If you’re working with a marketing consultant, having content marketing objectives helps make sure you and your consultant are […]
Do you want to know where content marketing is heading? Maybe you want to refresh your current content marketing strategy or learn what new strategies work best. Whatever the reason, learning how to squeeze the most out of any content marketing strategy will help you land more sales. If you want to find out […]
If a picture is worth a thousand words, imagine how many a video is worth! If you’re a small business, perhaps you’re thinking video marketing services are out of your league. Why waste money on video marketing? After all–things like that are only for larger companies, right? Wrong. Videos don’t need to be costly affairs. You […]
Content converts but only if it has the traffic. What good is dumping hours of your day into a piece of evergreen content if people aren’t going to see it? None, because those articles half the length are going to rank higher in search engines because they put in place SEO writing. SEO writing isn’t much […]
If you haven’t noticed, Google likes to answer your questions. And they’ve added a little feature to help their search engine do that. It’s called Answer Box. Answer Box takes the best answer it can find, pulls the contextual excerpt, and displays it as a search result just below the paid results on a search […]